Popeyes is bringing back the chicken sandwich that was so successful it sold out in August and touched off a social media brouhaha. Read the whole story
The company is hoping to expand the energy category as opposed to just stealing share from existing players. Read the whole story
Inspired by Porsche fan creations and culture, "Pop Star" depicts the 911 traveling across the screen, transforming into many objects. Read the whole story
The automotive industry is likely to "partner deeply" with influencers who can integrate a car's brand story with relevance to their audience, says Influence.co. Read the whole story
75% of respondents in 23andMe research say they've taken at least one positive step about their health since getting a genetic report. Read the whole story
Creative suggests Dorel's collection of car seats, strollers and the like support parents and kids through unexpected and sometimes bumpy adventures. Read the whole story
Bank's virtual voice assistant Erica app now includes features such as an enhanced shopping experience and updates for debit, credit card holders. Read the whole story
More than half (59%) of U.S. adults plan to purchase a smart home product, such as a smart doorbell or lightbulb, as a gift. Read the whole story
OTT not only provides ability to precision-target desirable audiences, it's also far more affordable than linear, making it natural fit for many D2C brands. Read the whole story
Sales and marketing are well aligned in most companies -- but that doesn't mean they're showing pipeline growth, LeadMD reports. Read the whole story
"With shifts in viewing habits, commercial impressions in the most viewable, highest attention media are in free fall across the world," according to a … Read the whole story