MediaPost Publications - Marketing Daily 01/07/2021

by Steve Ellwanger

Impossible Foods is cutting prices of its plant-based products to foodservice distributors by double digits Read the whole story

AUTOMOTIVE
Kia Unveils New Logo, Global Brand Slogan
by Tanya Gazdik
The live-streamed event was captured in a video that has already garnered over 100,000 views on YouTube alone. Read the whole story
CPG
Always, Walmart In Social Push To #KeepHerPlaying
by Sarah Mahoney
The effort includes a $250,000 gift to the Women's Sports Foundation. Read the whole story

AUTOMOTIVE
Lexus Features Influencers In Sport Sedan Campaign
by Tanya Gazdik
The brand is "going both broad and deep with short- and long-form content," Lexus' Lisa Materazzo tells "Marketing Daily." Read the whole story
COMMENTARY
Direct Mail And Digital Buddy Up: How Email Supports 'Tactile Marketing'
by Ray Schultz, Columnist
Nick Runyon, CMO of PFL, explains how direct-mail packages filled with 'stuff' can move B2B prospects through the sales funnel. Read the whole story
MailerLite Offers Email Training Program
by Ray Schultz
The MailerLite learning program covers email marketing techniques from the novice level to advanced. Read the whole story
Twitter And Facebook Lock Trump Accounts After Mob Invades Capitol
by Wendy Davis
Twitter on Wednesday said it removed several tweets by President Trump and locked his account, hours after a mob of his supporters stormed the … Read the whole story
Job Seekers Settle Battle With Amazon And T-Mobile Over Age-Targeted Facebook Ads
by Wendy Davis
A group of job seekers and the Communications Workers of America Union have settled a 2017 lawsuit alleging that Amazon and T-Mobile used Facebook's … Read the whole story
'Travel + Leisure' Sold To Wyndham Destinations, Meredith Will Continue To Operate
by Sara Guaglione
The goal is to "accelerate Wyndham Destinations' strategic plan to build on its leading position as the world's largest vacation club and exchange company … Read the whole story