MediaPost Publications - Marketing Daily 02/11/2021

by Sarah Mahoney

P&G just introduced refillable antiperspirant cases for both Old Spice and Secret, with no single-use packaging. Read the whole story

AUTOMOTIVE
Mustang Mach-E Looks To Search To Inform Creative
by Tanya Gazdik
"We really want to put our best foot forward in the electric vehicle space," Ford's Thea Toney tells "Marketing Daily." Read the whole story
FOOD
Post Holdings Creates SPAC Entity For More Growth Options
by Steve Ellwanger
Newly formed Post special-purpose acquisition company plans to raise $400 million and then partner with a CPG company. Read the whole story

Retail Sales Grew, Especially Online, In January: Mastercard
by Ray Schultz
Momentum from the holiday season and stimulus payments drove growth in the first month of the year. Read the whole story
ALCOHOL
Absolut Urges Pandemic-Stressed Consumers To #LoveResponsibly
by Tanya Gazdik
A social call-to-action invites consumers to share video, imagery and text answering the question "How do you love responsibly?" Read the whole story
COMMENTARY
Email Hassles: The Main Problems Facing Brands
by Ray Schultz, Columnist
Inbox competition ranks as the top challenges, followed by poor email engagement, Validity and Demand Metric report. Read the whole story
Code And Theory Suits Up For The Washington Football Team
by Larissa Faw
The agency will work with the NFL team to develop a new identity now that it has shed the "Redskins" moniker. Read the whole story
'NYT' Appoints Rebecca Blumenstein As Deputy Editor, Publisher's Office
by Ray Schultz
The news veteran will focus on newsroom diversity and maintaining an independent voice. She will also take a more public role. Read the whole story