"The LGBTQ+ community has a combined buying power of $3.7 trillion," per Hunter Johnson, CEO of Xpedition. Read the whole story
Banks is also brand spokesperson, co-starring in a video that jokes about Banks now owning "half the company." Read the whole story
Each week of the campaign will have a theme inspired by the travels of Henry Golding, Nina Dobrev, Ashley Graham and Indya Moore. Read the whole story
At the consumer level, there's still plenty of confusion and doubt about CBD. Read the whole story
Adversity is the mother of innovation, especially if you have been a marketer in the QSR industry this past year. But as consumers flow … Read the whole story
The "Come Back To Move Forward" campaign is designed to recruit 10,000 tech professionals to the region over the next two years. Read the whole story
Most big firms expect to increase their ABM spend this year, and many see channel shifts, MRP Prelytix reports. Read the whole story
Hasan was the founding chief executive of the independent agency, Hasan & Partners founded in 1991 in Helsinki. Read the whole story
The offering from CoreMedia Systems and Premium Media360 is similar to the ad-buying tools long available to general advertisers, they say. Read the whole story