Amazon's failure to meet Wall Street predictions for the first time in several years is due in part to tough comparisons. But are bigger changes ahead? Read the whole story
"We're improving the efficiency of our advertising investments, bringing some media planning work in-house," said outgoing CEO David Taylor. Read the whole story
"The power and subtlety of her music perfectly embody the spirit of the Dodge brand," says Stellantis global CMO Olivier Francois. Read the whole story
Despite fewer vehicles on the road during the pandemic, traffic crash fatalities are estimated to have reached a 13-year high in 2020. Read the whole story
"Oat has become the new darling for plant-based milk substitutes," Innova Market Insights said in a report this month. Read the whole story
As brands contemplate a post-cookie future, many rely on their own site dynamics and UX to render more, deeper first-party data. But as we … Read the whole story
California town turned to ad agency Mering to create a campaign with not-so-subtle reminders about how to act responsibly on hiking trails. Read the whole story
Olympic medal winners frequently pose biting their medals. Almond maker Blue Diamond created a medal out of almonds for fans to bite. Read the whole story
Marketing and digital design play important roles in B2B development, Stein IAS and WARC report. Read the whole story