Bain forecasts that personal luxury good sales will finish out the year 29% higher than last year, at $324.3 billion. Read the whole story
"It's such a beautifully simple misdirect that we knew we could have a lot of fun with it," Droga5's Kevin Brady tells "Marketing Daily." Read the whole story
Hens engage with a custom-built camera via a pressure-sensor platform that activates the shutter whenever it is pecked or stepped on. Read the whole story
The "Stir Up Your Routine" campaign targets "leaders in organizing both planned or impromptu get-togethers," says Kahlua senior brand manager. Read the whole story
Christian Pulisic has a natural affinity for the brand, as his family has owned multiple Volkswagen vehicles. His first vehicle was a Volkswagen Polo. Read the whole story
Though Maria Carey has previously promoted Intel, Pepsi and Macy's, this is the first time she's partnered with McDonald's. Read the whole story
The COVID-19 pandemic has driven consumers to communicate with businesses and family via video, Vonage reports. Read the whole story
The main message from AMA-partnered effort: Prioritize your heart health, given that heart disease is the number-one killer of Americans. Read the whole story
iCloud users can list five Legacy Contacts who could easily access a person's data posthumously. Read the whole story
As consumers get more creative with their living arrangements, marketers must match that creativity in how they represent these consumers. Read the whole story