The partnership will include the installation of EV charging stations, Kia vehicle displays and the Kia Club, an exclusive hospitality lounge. Read the whole story

Michelob Ultra's"Joy is the Ultimate Trophy" campaign pairs that phrase with cropped photos of six top athletes showing memorable career trophy-winning moments. Read the whole story

Sonic Drive-In is mashing up 1970s technology with augmented reality so consumers can choose a Slush flavor that aligns with how they feel. Read the whole story

The drink is derived from hemp extract "minus any traces of THC." It comes in flavors like Yuzu Citrus and Unicorn Tears. Read the whole story

Already established as a birth-control provider, company is adding dermatologists to its care team and prescription and OTC skin-care products. Read the whole story

The show includes MediaPost's Marketing: Automotive conference, featuring Nissan's Allyson Witherspoon, Kia's Russell Wager and Volkswagen of America's Kimberley Gardiner. Read the whole story

The effort kicks off with a "Media Immersion Day" on April 20th to introduce students and alumni to the agency media business. Read the whole story

A side-by-side comparison of Burger King's current vs. former ads show it "increase in size by approximately 35% and the amount of beef increased … Read the whole story

Outside Interactive announced plans to launch "the Outerverse," an adventure and wellness-centric alternative to the looming metaverse. The Outerverse, built in partnership with crypto … Read the whole story