
COMMENTARY
by Sarah Mahoney, Staff Writer
New research from Gartner says retail marketing budgets are rising, but still short of pre-pandemic levels. Read the whole story

SPIRITS
by Steve Ellwanger
Tequila's continued rise in popularity landed three brands in the ranks of the 10 top-selling spirits on D2C platform Drizly during the first half … Read the whole story

APPAREL AND RETAIL
by Sarah Mahoney
Gen Z's favorite denim brand is finding new ways to keep the back-to-school beat going. Read the whole story

B2B
by Todd Wasserman
In this slightly satirical spot, a man working on a client presentation yells "Get me an incomprehensible graphic ASAP!" Read the whole story

GAMING
by Les Luchter
Plarium promoted its Raid: Shadow Legends by giving players a personalized record of "their in-game battles, progress, and achievements." Read the whole story

BRAND MARKETING
by Todd Wasserman
In a recent study by The Org, 80% of millennials said that their work life would be better if companies were more transparent. Read the whole story

FOOD
by Steve Ellwanger
The produce is touted not by the company, but by voicemail "tastemonials" from consumers. Read the whole story

AUTOMOTIVE
by Tanya Gazdik
Lexus will showcase the Lexus Electrified Sport as it makes its first U.S. appearance. Read the whole story

AUTOMOTIVE
by Tanya Gazdik
Concept vehicles allow designers to illustrate how new ideas can come to life with the help of advanced technologies. Read the whole story
by Wayne Friedman
Streaming viewing in July surpassed cable and broadcast in share of total day viewing for the first time since the launch of Nielsen's "The … Read the whole story
by Ray Schultz
Almost half of all retailers have seen a drop in sales, GetResponse reports. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Seventy-four percent of all funnels do not make money -- and the main problem is people, according to Full Funnel Performance Marketing, a study … Read the whole story