Top of The News
by Sarah Mahoney
Readers just can't ignore great concepts, powerful executions and ideas that might work for their brands. Read the whole story

FOOD
by Steve Ellwanger
FreshDirect's new tagline is "Food That Delivers You" -- a reference to the benefits of organic foods for which company is known. Read the whole story

BEVERAGES
by Steve Ellwanger
Mtn Dew was the subject of the #1 most-read story, about the exclusive launch of Mtn Dew Legend at Buffalo Wild Wings sports bars. Read the whole story

HEALTH AND FITNESS
by Sarah Mahoney
The gym chain's research has turned up an epidemic of "Low-e." It wants to help you get those wieners wrapped again. Read the whole story

HEALTH
by Les Luchter
10-year-old nonprofit Veganuary aims to get people to pledge to a vegan diet in January "and beyond." Read the whole story

BEAUTY
by Sarah Mahoney
Consumers expect beauty brands to offer self-care, wellness and a sense of play -- as well as more evidence that they work. Read the whole story

COMMENTARY
by Sarah Mahoney, Staff Writer
Swimwear, footwear, lingerie and birth control captured readers' attention last year. Read the whole story
by Colin Kirkland
The lens will launch Jan. 13 -- also known as "Quitter's Day," the day people are most likely to forfeit new year's resolutions. Chipotle … Read the whole story

COMMENTARY
by Todd Wasserman, Staff Writer
Chicken Nuggets are bigger than Popcorn Chicken and features all-white-meat breaded chicken pieces. Read the whole story