Research showed that the brand's probiotic-infused beverages could have broader appeal if they were not limited to Health-Ade's trademark glass bottles. Read the whole story

For instance, BeReal prompts users at a random time each day to capture a photo or video of whatever they're doing at the time. Read the whole story

Research shows potential benefits for Mindful by Lucy can include anti-inflammatory, pain relief, sedative, and addiction treatment. Read the whole story

The world's biggest retailer is taking on the country's fast-growing sport with a partnership to connect Walmart shoppers to court reservations, instruction and gear. Read the whole story

Produced by Playfly Creates, the campaign will be featured throughout MLB game broadcasts airing on all U.S. regional sports networks. Read the whole story

Clinique may be thought of as a classic department-store beauty brand. But it's bringing its direct sales to Web3 to prove it can out-meta … Read the whole story

Timed to open to the public on Good Friday, media days are Wednesday and Thursday and include MediaPost's Marketing Automotive conference. Read the whole story

The most abused brand last year was Microsoft, with more than 30 million messages using the software giant's name in a cyber attack. Read the whole story

Email is the most popular channel, but most people say they get welcome messages even after buying, Optimove reports. Read the whole story