"It took several months to create a TV ad. Now, we're producing 1,000s of pieces of digital content and measuring results in real time." Read the whole story

The latest upheaval at the failing luxury platform involves more layoffs and Neiman Marcus walking away. Read the whole story

More chains are struggling for lifelines, liquidity and strategic investments. Read the whole story

Big Game advertisers failed to reach the top of the list of best-selling brands for the Super Bowl in each teams' home cities. Read the whole story

Campaign is "not about product, but actually about making a difference and standing for something beyond ourselves," says parent company marketing director. Read the whole story

Mock horror-themed video shows the product (poured directly into a can of Liquid Death's flagship canned water) reviving seemingly zombie-fied humans. Read the whole story

Smashburger is partnering with Jack & Annie's to offer a jackfruit-based burger in all 235 locations nationwide. Read the whole story

Set to a cover of "Fever," the 60-second video from teamx is running on Mercedes-Benz' social media channels. Read the whole story

Beginning Feb. 20, customer will have a chance to be one of 150 winners of one complimentary seating to eat "endless" amounts of lobster. Read the whole story

Re Temu's Super Bowl commercial: Unless it signaled something about an alien takeover, it was incomprehensible the first time, and never got better. Read the whole story