Top of The News
by Sarah Mahoney
As the Paris games move into their final stretch, analyst Dipanjan Chatterjee gives this year's event a solid A. Read the whole story

HEALTH CARE
by Les Luchter
SetSet says it has partnered with medical professionals and licensed therapists on the platform, which encourages safe microdosing of such drugs as Ketamine. Read the whole story

QSR
by Teresa Buyikian
The campaign, created with agency Cornett, is meant to help consumers ready themselves physically for the "enormity" of A&W's classic floats. Read the whole story

BEAUTY
by Sarah Mahoney
The best-selling beauty brand is using new collaborations to keep its TikTok swagger going. Read the whole story

BEVERAGES
by Danielle Oster
The brand's first campaign in two years celebrates its roots: founded in Queens by a native New Yorker. Read the whole story

SPIRITS
by Teresa Buyikian
Lalo will hold tequila tastings of specialty cocktails at Barry's nearly 100 studios and at affiliated special community events across the country. Read the whole story

COMMENTARY
by Tanya Gazdik, Staff Writer
The company's founder, Ferruccio Lamborghini, reportedly once said: "We don't do commercials because our target audience isn't sitting around watching TV." Read the whole story

COMMENTARY
by Barbara Lippert, Columnist
The ad generated enough human rage that if "Dear Sydney" had been a frog, it would have been boiled alive. Read the whole story
by Laurie Sullivan
As global stock markets have plummeted over fears of a U.S. recession, how much will this impact the ad industry? Earlier last week, some … Read the whole story

COMMENTARY
by Ray Schultz, Columnist
Among chief marketing officers, skepticism about AI is lessening over time, Dentsu Creative reports. Read the whole story