Emily Bromfield, a veteran in beauty marketing, joins MAC amid a strategic shift and a challenging year for Estee Lauder. Read the whole story

Angela Zepeda resigned Friday for a new position outside of the automotive industry. Read the whole story

A new "Sign-Along" video series in American Sign Language, starring the Chuck E. Cheese character, will debut on the brand's YouTube channel. Read the whole story

With "Model Farmer," the better-for-you meat brand shows its sense of humor -- and a Snap component for Gen Z. Read the whole story

Subway announced it had joined the "unofficial" QSR meal deal club by offering its footlong subs for $6.99. Read the whole story

The digital wireless network is promoting a price "guarantee" of $15 per line per month for five years to T-Mobile customers who switch. Read the whole story

Both MIlkPEP and California Milk Advisory Board focus on the benefits of "real" in ongoing campaigns. Read the whole story

The breast angle is a "very cheeky phrase" that ties into the campaign's launch coinciding with the start of Breastfeeding Awareness Month, says Parento. Read the whole story

Making a commercial product-heavy, talking about the benefits in a very straightforward way, when the user is a poltergeist, is comedy gold. Read the whole story