Top of The News
by Sarah Mahoney
"The Trial" uses current-day political dialogue to script re-enactment of witch hunts. Read the whole story

AUTOMOTIVE
by Tanya Gazdik
Leigh Moynihan was the lead on marketing in the United States and Canada for almost seven years before her resignation. Read the whole story

EXPERIENTIAL
by Sarah Mahoney
Crayola Creativity Week also features actor Henry Winkler and author Mo Willem. It hopes to top last year's record of 6 million students. Read the whole story

CAUSE-RELATED
by Danielle Oster
Effort includes a pledge to donate $25,000 for every homer hit in the series and a new track by Sheryl Crow. Read the whole story

PHARMA
by Les Luchter
Cruises proved more aspirational and inspiring to COPD patients than roughing it in the wild, per AstraZeneca executive director marketing Brenda McCall. Read the whole story

QSR
by Teresa Buyikian
In "Not Playing," close-ups of the redesigned Packz accompany a football game on a TV, with VO describing what customers receive in the box. Read the whole story

BEVERAGES
by Danielle Oster
Liquid Death kicked off a month-long campaign greeting diners at Chinese restaurants in L.A. and NY with with messages of their impending misfortune. Read the whole story

SPIRITS
by Teresa Buyikian
Tequila Don Gato was "inspired" by the story of a fictional Mexican wrestling star who obviously loves cats. Read the whole story

COMMENTARY
by Barbara Lippert, Columnist
Focus is on gift-giving in pop cultural clips, like Lorelei gifting Luke a hat on "Gilmore Girls." Read the whole story