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National Highway Traffic Safety Administration opened the investigation into GM trucks and SUVs after the agency received 39 complaints of engine failures. Read the whole story
RETAILWhite House calls pricing transparency plan "hostile," but consumer demand for clarity is rising. Read the whole story
AUTOMOTIVE"You could see just from the casting and the talent that's in the spot, this is a very youthful one," says CMO Melody Lee. Read the whole story
RESTAURANTSAt Chuy's, $6 regular or $9 grande signature House 'Ritas come with $1 floaters, along with $5 queso bowls, on May 5. Read the whole story
TECHNOLOGYHealth tech company Oura Health partnered with Paramount Studios on a campaign promoting the Oura Ring's "physiological stress tracking" feature. Read the whole story
FITNESSF45/FIT is also Red Bull's first global fitness partner, with a co-branded product that will roll out through refrigerators found in studios. Read the whole story
HOLIDAYThe campaign stars actress Brenda Song and promotes a Mother's Day deal for customers buying a bouquet. Read the whole story
BEVERAGES"We saw an opportunity to highlight our unique liquid proposition in a cheeky way" with a focus on non-alcoholic margaritas, said brand's CMO. Read the whole story
COMMENTARYFragrance, feelings and Pete Davidson drive a new teen-targeted push. Read the whole story
HEALTH CAREThe campaign kicked off on May 1, ahead of Nurses Week May 6-12, and will include CTV, OOH and experiential activations. Read the whole story
- COMMENTARY
Advertisers' need for agencies is transforming, evolving from reliance on execution to reliance on specialized expertise and strategic guidance. Read the whole story
