Top of The News
by Tanya Gazdik
Both teams have had their current names since their respective seasons in 2022, and both have said that they don't plan to change them back. Read the whole story
PETS
by Sarah Mahoney
The "Co-Owned by Dogs" campaign includes a $50K Chairdog job and street-level recruitment stunts. Read the whole story
HEALTH AND SAFETY
by Les Luchter
Ad: "We can treat bumps, bruises, and breaks... We can all agree there's one thing we shouldn't have to treat." Read the whole story
LUXURY
by Sarah Mahoney
The British brand is trying to chart a different course through luxury's slowdown. Read the whole story
COMMENTARY
by Tanya Gazdik, Staff Writer
"We always look for these moments of connection at the Scout brand. In this case, we connected the company to our community," Scout Motors' … Read the whole story
by Fern Siegel
The high-energy look is designed to keep the fanbase happy. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Could the shift lead to stronger ad platforms and targeting capabilities - and more valuable audience insights for advertisers on Microsoft's remaining platforms? Read the whole story
COMMENTARY
by Traci Will
Advertisers can reach about 58% of U.S. internet-connected households -- roughly 67 million homes -- on a fraction of a traditional TV budget. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Players in this arena are increasingly using Spanish-language domains. Read the whole story