BBDO's new holiday work taps into family tradition -- and a market that's holding steady even as shoppers grow uneasy. Read the whole story

Running on social, streaming and digiital channels, campaign emphasizes the length of holiday family meals in Italian culture. Read the whole story

Collab between actress' two beverage brands and New York City dessert spot has led to a limited-time holiday menu. Read the whole story

Spot "captures how Wingstop fits into real moments, from big celebrations to the everyday in between," says brand's chief revenue officer. Read the whole story

Recording artist Astraa created an original song, "Share A Little Light," for the spot, which she highlights on her social media pages, including Instagram. Read the whole story

For pharma websites, using a graphic pop-up design for safety information raised risk recognition by 12% and follow-up intention by 19%. Read the whole story

How the brand uses "Sides Season" for cultural intel, retail-data targeting, and full-funnel holiday plays. Read the whole story

For the past three years, Meta has hidden its failure to stop millions of various scam ads exposing users across Facebook, Instagram and WhatsApp. … Read the whole story