Pharma & Health Insider
by Les Luchter, Staff Writer
One orthopedic practice discusses a new tool that helps it remain "visible wherever patients are searching." Read the whole story
by Les Luchter
AMA, Ad Council campaign says docs should ask, "How do you store firearms in your home?'" Read the whole story
by Les Luchter
Naltrexone has been available for decades, but has received little consumer promotion. That's changed with Oar Health campaigns. Read the whole story
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by Wendy Davis
California's wiretap law "was a mess from the get-go," U.S. District Court Judge Vince Chhabria wrote, adding that courts "are issuing conflicting rulings, and … Read the whole story
by Teresa Buyikian
Amy Sedaris headlines Dave & Brain Busters: cognitive-challenging games seniors can play at restaurant locations. Read the whole story
by Les Luchter
Rugiet, a telehealth provider of men's sexual health products, piles on the puns and innuendo in new campaign. Read the whole story
by Les Luchter
Dewan lays out the case for Danone's Happy Baby infant formula in a new :30 spot. Read the whole story
by Ray Schultz
The two firms will also develop content for non-health brands. Read the whole story
by Barbie Romero
How can pharma marketers build patient trust and use AI to target smarter? Novartis' Angelica L. Aguirre shares her take and the ad campaign … Read the whole story