How meta can sandwich meat be? Subway's latest ad features Serena Williams, with copy spilling over into tennis legend's Beats by Dre spot. Read the whole story
While some Starbucks stores that are not corporately owned are unionized, none of the company's more than 8,000 corporate-owned locations are. Read the whole story
"Home is where we eat most of our meals, whether we prepare them or a restaurant does," says says David Portalatin, NPD food industry … Read the whole story
Shared drinking is part of Gen Z / Millennial trend toward mindful drinking -- "drinking less, but better"-- with premium/craft cocktails, says company VP. Read the whole story
PepsiCo's Pearl Milling Company has launched an ad telling consumers about its rebranding. Read the whole story
Marketers need a solution-first (not tech-first) mindset, with an emphasis on delivering value for all stakeholders across the value chain. Read the whole story