The Street recently lamented "a humiliating fall from grace" for the brand that was once "clearly the Pepsi to McDonald's Coke." Read the whole story
There's no indication McPlant will appear on the QSR giant's menu anytime soon. Financial analysts had reported tepid test results in some states. Read the whole story
The "Star Wars" icon, who had been fired from the QSR as a teen, takes on drive-through duties in new campaign. Read the whole story
Women ask their men to "pucker up" and sample their lips, prepped with lip glosses containing the taste of wing sauce. Read the whole story
Only a fourth are offering discounts or other incentives, while almost half of all food & drink brands are doing so, Mailcharts reports. Read the whole story
So does Mondelez International -- which has also prioritized the "renovation" of its 121-year-old Milka brand of chocolates, with an "upgraded taste profile." Read the whole story
For the three months ended July 31, TV networks aired 13% more national TV program promos (1.7 million spots) and 10% more impressions (248.8 … Read the whole story