Taco Bell was the largest QSR advertiser during prime-time sports in 2023, accounting for over 13% of TV ad impressions alone. Read the whole story
"The bizarre drive-thru-only concept that McDonald's launched late last week, does not come close to eclipsing the original," according to one critic. Read the whole story
"Mobile, app-based ordering and pick-up (will) increasingly steal share from third-party home delivery in 2024," according to a Lyons Magnus report. Read the whole story
The campaign is part of the brand's five-year goal of amplifying creative voices in eclectic walks of life. Read the whole story
New menu items include Biscuitville's Nashville Hot Chicken Biscuit. Read the whole story
The restaurant is finally extending its reach beyond southern California with a Las Vegas location set for a 2024 launch. Read the whole story
Smaller chains "do a good job understanding their customers," which helps explain these pizza shops' significant growth, says Placer.ai's R.J. Hottovy. Read the whole story
A facial recognition app determines the right Whopper version and discount Brazilian customers get, according to how hungover they are. Read the whole story
The layered beverage, to be served hot or iced, features espresso, red velvet cake and cream cheese frosting flavors. Read the whole story