More routine shopping activity is migrating to mobile. As consumers continuously shop throughout The Mobile Shopping Life Cycle, various actions that have been done one way for a long time … Read the whole story
Google will refund at least $19 million in order to settle "family fraud" charges that it unfairly billed parents for their children's in-app purchases, … Read the whole story
The holding company has entered into a strategic partnership with the Seattle-based mobile measurement firm that includes a minority equity stake. Placed's measurement offering … Read the whole story
Although auto marketers were among the first to embrace content and advertising on smartphone screens and the auto remains one of the top-spending mobile … Read the whole story