MediaPost Publications - MediaDailyNews 06/20/2003

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Print Outlook Surprisingly Bright
by Larry Dobrow
In a "State of the Union" session surveying big-picture trends in the magazine and newspaper businesses, analyst Lauren Rich Fine and media guru Karen … Read the whole story
Arbitron Releases PPM Usage Stats
by Paul Gough
Arbitron on Thursday afternoon released data from its yearlong Portable People Meter trial, providing a glimpse into how the technology could change the media … Read the whole story

Plastics Advocacy Group Shifts Marketing Message
by Paul Gough
The plastics industry is finding ways to stretch its advertising dollar in consumer marketing. Read the whole story