Political advertising could reach a record high of $1.3 billion this year, as a hotly contested presidential race and the as-yet-undetermined impact of campaign … Read the whole story

A day after Verizon Directories unveiled a lawsuit making false advertising claims against fellow industry heavyweight Yellow Book USA, the Yellow Pages business closed … Read the whole story

This week will see a flurry of fourth quarter and full-year reports from several sectors of the media business, including a giant in traditional … Read the whole story

Direct marketing company ADVO Inc. has seen its revenues rise slightly, even though the California grocery strike has hampered advertising in that state. Revenues … Read the whole story