MediaPost Publications - MediaDailyNews 07/08/2004

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Policy Report Reveals English/Spanish Language Rift Within Latino Media Community
by Joe Mandese
A report released Wednesday by a well-regarded Latino policy group concludes that Nielsen Media Research may in fact be undercounting Latino TV viewers and … Read the whole story
Feds Probe TV Subscriber Counts
by Michael Shields
The Securities and Exchange Commission isn't talking, and TV service providers aren't saying much either, but it appears as though the feds are taking … Read the whole story

Former Yellow Pages Industry Chief Tapped To Helm DMA
by Amy Corr
The Direct Marketing Association Wednesday named John A. Greco Jr. president and CEO. Greco, former president-CEO of the Yellow Pages Integrated Media Association and … Read the whole story
Forecast 2005 To Focus On Consumers, Technology, And Changing Business Models
by
MediaPost, publisher of MediaDailyNews, MEDIA magazine and other properties, Tuesday unveiled plans for its Forecast 2005 conference in New York. This year's event--the fourth … Read the whole story