A small but growing percentage of teenage American cell phone users have received ads on their cell phones, according to findings of a teen … Read the whole story

The world of sight, sound, and motion is relentlessly converging between programming served by the television networks (cable and broadcast), original shows produced by … Read the whole story

It won't break the ad sales record set by the final episode of NBC's "Friends," but at $1.3 million per 30-second spot, the May … Read the whole story

At a time when advertisers and agencies are trying to understand the connection influential consumers have with the media they advertise in, new research … Read the whole story