Couched as their "cable news bypass strategy," CBS Digital President Larry Kramer and president of CBS News, Andrew Heyward, announced the relaunch of CBSNews.com … Read the whole story
The creeping takeover by corporate raider Vincent Bollore raises big questions about the future role of media in Paris-based agency holding company Havas. On … Read the whole story
Showing further evidence that its Local People Meter data doesn't undercount minorities, Nielsen Media Research released data that there was high viewership among African … Read the whole story
When the Federal Communications Commission (FCC) introduces its proposal to alter rules affecting media ownership in the United States tomorrow, marketplace participants and analysts … Read the whole story
Arbitron, which has been recruiting a panel for a decisive market trial of its portable people meter audience measurement system in Houston, Tuesday said … Read the whole story
When the magazine industry broke its three-year, $40 million consumer advertising campaign early this year, the centerpiece was a series of mock-ups of futuristic … Read the whole story