GEICO, the company known for its humorous commercials about people saving money on its car insurance, Monday announced plans that may save it money … Read the whole story
In the midst of sometimes higher-profile content distribution news--cable, satellite, and Internet--the next-generation content technology, IPTV, or Internet Protocol Television, continues to strike deals. … Read the whole story
Following a current that has sparked more than a little concern in the newspaper industry, Federated, the largest department store company in the United … Read the whole story
In a rare performance for a new syndication show, "Martha"--so far--is delivering in her first week exactly what advertisers were promised in terms of … Read the whole story
Adam Gerber, one of Madison Avenue's most influential new media gurus, has left MediaVest. Gerber, who has overseen new media strategies and development for … Read the whole story