Forecast 2006 panelists ponder the imminent demise of media. Is the media universe imploding? Panelists say "no"--it's just changing. Read the whole story

The only sure thing is more change, warns Starcom MediaVest Chief Jack Klues, in a keynote presentation during Forecast 2006. Klues outlined steps his … Read the whole story

Alternative media is about more than just high-profile car brands seen on TV shows such as "The Apprentice." At MediaPost's Forecast 2006 panel "Can … Read the whole story

Despite being buffeted by circulation scandals and declining ad page revenue, print as an advertising medium cannot yet be put out to pasture, said … Read the whole story

At the TV Forecast panel in Manhattan on Monday, four Madison Avenue and television industry executives debated the future of the medium and attempted … Read the whole story

ABC picked up where it left off last year, taking apart other networks' broadcast Sunday night schedules like it was an anatomy class. All … Read the whole story

What portion of the day is devoted to media usage? A large chunk, it turns out. Researchers at Ball State University's Center for Media … Read the whole story

OMD took "Best in Show" at MediaPost's second annual Creative Media Awards for its efforts for ABC's breakout hit "Lost." The awards were presented … Read the whole story