Florida real estate tycoon Frank Maggio Wednesday launched a new company, Maggio Media Research, which he plans to use to roll-up the leading U.S. … Read the whole story
TV ratings upstart erinMedia Wednesday filed its second lawsuit against Nielsen Media Research, this one charging the TV ratings giant with false advertising claims … Read the whole story
Crispin Porter + Bogusky, one of the hottest ad agencies in the nation, is spreading its wings beyond its longtime home base of Miami, … Read the whole story
ABC has the most attractive brand image on Madison Avenue among broadcast networks, according to a new study. Read the whole story
TV Guide's new full-size, full-color format appears to be catching on with readers who buy magazines on the newsstand, according to preliminary figures released … Read the whole story
ABC's refashioned "World News Tonight" hasn't gained any traction in its ratings battle with NBC's nightly news--in fact, it has lost ground. Read the whole story
Blacked out in up to 12 million homes because of an impasse with Dish Network, Lifetime Entertainment Services ran a newspaper ad Wednesday in … Read the whole story
Last year when Diamond Foods purchased a pricey TV commercial in Fox's coverage of Super Bowl XXXIX to promote its Emerald Nuts brand some … Read the whole story
In less than six months, Comcast Corp.-owned sports networks have bought up their second major TV sports package--PGA Tour golf tournaments. Read the whole story