There's one main reason why Ask.com's brand integration on a new NBC series raises questions: Google. With Google now as instinctive a destination for … Read the whole story

If broadcasters faced an uphill battle in the upfront, leading syndicators look to be in for an even steeper climb to improve on last … Read the whole story

Clear Channel Outdoor is testing a new technology that allows users to shrink outdoor digital signage to a fraction of the width, weight, and … Read the whole story

CBS News' marketing for Katie Couric's fall debut revolves around a simple request: "Just Watch." That's the tag line CBS News is using in … Read the whole story

1 - Motorola Razr 2 - Devil Wears Prada 3 - Ask.com 4 - Genworth Financial 5 - Toyota CamryClick here to view these … Read the whole story

Broadcast networks continue to experiment with putting on their sister cable networks' programming. Now ABC has seen good results. Read the whole story

The American Society of Magazine Editors (ASME) today will unveil plans for a contest recognizing the best magazine covers. ASME hopes the contest will … Read the whole story

College students rank social responsibility higher than celebrity endorsement as factors in their choice of consumer brands, with a focus on contributions to social … Read the whole story