by Joe Mandese
The ARF this morning announced CBIZ Talent Solutions has been retained to find a successor for CEO Scott McDonald. The search follows one launched … Read the whole story
COMMENTARY
by Joe Mandese
The just-published report - the first in a planned series of ongoing studies - also finds there is no rule of thumb for effective … Read the whole story
by Wendy Davis
Citing its recent settlements with Dentsu, Publicis and WPP over alleged ad boycotts, the FTC has dropped its demand that NewsGuard turn over a … Read the whole story
by Les Luchter
The venerable brand of rolling papers is greeting the upcoming 4/20 "pot holiday" by sponsoring music-centered festivals in six states this weekend. Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
The death of Sid Krofft on April 10 revived memories of a very different era in kids' TV. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
A Paramount-WBD combo would seem to carry more clout with advertisers starting later this year if the deal is completed by the fall. Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
The snack brand hopes its Disney tie-in will enchant hungry young fans -- and close an awareness gap. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
AI agents have driven 88% of organic search traffic volume April - up about 150% vs. the prior month. The tech continues to change … Read the whole story
by Rob Williams
A jolting 95% of businesses haven't seen ROI from their internal AI projects. Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
The case has evolved into a bit of a masterclass on unintended consequences. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
OpenAI will compete for performance ad budgets as it readies a conversion tracking pixel for ChatGPT ads. The company began testing ads in February. Read the whole story
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by Steve McClellan
WPP Media has been appointed integrated media agency for KFC Singapore and Pizza Hut Singapore, following a competitive pitch. The agency’s remit includes media … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Cloudflare adds service to its Email Routing, and moves Email Service from private to public beta. Read the whole story
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by Wendy Davis
The state Small Business Chamber of Commerce plans to argue that "excessive" social media use by young employees affects the quality of their work. Read the whole story
by Laurie Sullivan
The most common violations were abusing the ad network, misrepresentation, sexual content, personalization violations, and dating and companionship ads. Read the whole story
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by Colin Kirkland
Overall, Threads' upcoming web layout is more detailed than its current appearance, with written labels under the left-side navigation options, including the For You … Read the whole story
by Wayne Friedman
In the U.S., industry estimates for Roku streaming devices (set-top box and smart TV OS) are at a 55% market share with Amazon Fire … Read the whole story