Thursday, August 24, 2006
  • Newspapers Call ABC's Consolidated Media Report Unfit For Print, Reveal Their Own

    A day after an influential trade magazine introduced a promising new method for measuring and reporting total audiences of print, digital and online publications, … Read the whole story

  • CBS Fields New Media Buy: Fields

    In an effort to generate water cooler talk for its new shows, CBS has placed its programming brands on, well, water coolers. It recently … Read the whole story

  • What Can We Learn From Katie?

    On September 5, 2006 Katie Couric will make broadcast history--not by becoming the anchor of the "CBS Evening News," but by participating in the … Read the whole story

  • Discovery Explores Online Exchange, Will Attend eBay Pitch

    While top selling executives at networks from NBC to the Hallmark Channel have rejected a proposed online media-buying auction, Discovery Networks' Joe Abruzzese is … Read the whole story

  • Nielsen Raises U.S. Household Estimate Slightly

    Nielsen Media Research says the estimated universe of U.S. TV households will inch up 1.1 percent to 111.4 million for the 2006-2007 broadcast season, … Read the whole story

  • Cable Gains In Program Ratings, Wary Of Commercial Ratings

    So what if this season doesn't boast a big broadcast hit? More people are watching TV than in previous summers, Turner Broadcasting's top research … Read the whole story

  • GE Exec With No Media Experience Tapped To Run VNU

    In a move symbolic of its shift from its Netherlands-based roots, VNU finally named a new CEO Wednesday morning, tapping an executive from one … Read the whole story