Nielsen's aggressive push to deploy so-called commercial ratings by the end of this year is raising eyebrows among some clients who are wondering what … Read the whole story

Two years after NBC Universal Television took an $800 million ad revenue drop in the upfront, it will make $800 million in cuts from … Read the whole story

Broadcast station groups displayed mixed third-quarter results Thursday--highlighted by the Tribune Co. reporting a slight revenue drop, even in a year with significant political … Read the whole story

As some of the biggest magazine genres struggle with declining readership and ad pages, one plucky category--celebrity mags--is having a blockbuster year. The big … Read the whole story

Coca-Cola reported a year-to-date revenue jump Thursday, propelled partly by a 10% increase in worldwide marketing spending, company officials said. The company CEO has … Read the whole story

ABC narrowly beat CBS, with 4.9 versus 4.2. "Dancing With the Stars" moved up; "Lost" lost out on some viewers. NBC's "30 Rock" and … Read the whole story

While NBC continues to relegate comedy "Scrubs" to bench player, at least one metric shows it has some buzz. Rankings from lower-tier portal/search engine … Read the whole story

In the lead-up to the American Magazine Conference in Phoenix, Arizona this weekend, the Magazine Publishers of America announced the launch of 47 new … Read the whole story