The plucky Oxygen network has cut the first deal using the eBay-enabled online TV buying exchange--a prospect that appeared farfetched only four months ago. … Read the whole story

Viacom reported second-quarter net earnings similar to the same time period a year ago. Viacom pulled in $434 million--down 1% versus the second quarter … Read the whole story

Young people were significantly less exposed to magazine ads for alcoholic products between 2001 and 2005, according to a new study released by the … Read the whole story

On the heels of the death of one its star performers in a murder-suicide, World Wrestling Entertainment net earnings were slammed by a 52% … Read the whole story

A new joint study released by Nielsen//NetRatings and Mediamark Research Inc. found that most visitors to magazine Web sites are only accessing the brand's … Read the whole story