Wednesday, October 24, 2007
  • Google, Nielsen Form Alliance: First Step Brings Demo Data To Google TV Ads

    After months of angst concerning Google's inroads into television, and potentially into television audience measurement, Nielsen Co. has entered into a strategic relationship with ... Read the whole story

  • NBC Sees Green: Produces Green Content, New Building

    NBC Universal has gone green. It will produce some 150 hours of "green" content that will run company-wide from Nov. 4 through Nov. 10 ... Read the whole story

  • Media X: Anti-Social Networking

    This week's reality check comes courtesy of the ex-wife, who would not have a personal life if it weren't for dating sites and social ... Read the whole story

  • NYTCO Ad Revenues Up 5.5% In 3Q

    The newspaper business got an unaccustomed bit of good news on Tuesday with the New York Times Company's announcement that ad revenues rose 2% ... Read the whole story

  • Advertisers Mull Strategy For Writers Strike

    A writers' strike won't have any immediate effect on the $9 billion worth of TV upfront commercial buys made last June. But a longer ... Read the whole story

  • AT&T's U-Verse Gaining Customers, Leverage

    AT&T telco's service--U-verse--is making inroads. The company plans to eventually make the service available to up to 60% of customers within its 22-state footprint. ... Read the whole story

  • Plan B: FX Readies In Case Of Writers Strike

    FX is waiting for a strike--it's got contingency plans ready. "The Shield," is wrapping up 13 episodes, while "Nip/Tuck" is launching next week with ... Read the whole story

  • 'Samantha' Soars, CBS Comedies Click

    Not many new shows maintain ratings after their season debuts. Few would have predicted that ABC's "Samantha Who?" would be one of those shows ... Read the whole story