Google has taken its TV ad-buying service, Google TV Ads, out of beta and opened it up to all U.S. advertisers--allowing businesses to reach … Read the whole story

MediaVest has been chosen as media agency for selected Schering-Plough brands, the pharmaceutical giant confirmed. The firm's total ad expenditures in 2007 were $480 … Read the whole story

Comcast Corp. first-quarter profit took a tumble--down 12.5% to $732 million. But Wall Street investors paid that no attention. Read the whole story

One gets a little nervous when the jokes over a troubling, life-altering ailment--in this case blindness--comes at the expense of another major disorder, autism. … Read the whole story

Radio ratings firm Arbitron is being sued by one of its institutional investors for allegedly deceiving shareholders about the likelihood of delays in the … Read the whole story

Even a big presidential political advertising year can't save financial results for some TV station groups. Hearst-Argyle TV reported a nearly 3% decrease overall … Read the whole story

Consumer magazines are hurrying to introduce new mobile commerce and marketing options for advertisers. This week, Hearst announced it is expanding its partnership with … Read the whole story