Monday, October 27, 2008
  • Nielsen Delays Controversial Internet Measurement Test, Discloses Faulty Cable Universe Info

    On the eve of meetings this week with its national clients in New York and Los Angeles, Nielsen made two important announcements, including a ... Read the whole story

  • Forecast: Digital Out-of-Home Will Weather Downturn

    The digital out-of-home business is headed for an "inevitable shakeout," but will bounce back even stronger when the economy recovers, according to Patrick Quinn, ... Read the whole story

  • Sarah Palin: Media Commodity

    Are there two more polarizing words in 2008 than Sarah Palin? You either see her as a homespun crusader for the American family and ... Read the whole story

  • Gannett 3Q: TV Revs Up, Overall Earnings Down

    Gannett Co.'s small silver lining was that its TV revenues--as expected--perked up in the third quarter because of political and Olympic-related ad spending. But ... Read the whole story

  • Interep Closes, Rival Katz Only National Radio Rep Left

    There is now one national radio rep sales firm in the United States, following Interep's announcement that it would be closing up shop by ... Read the whole story

  • Sonic Ad Boom: Ups Spending To $200 Mil.

    At least one national advertiser isn't cutting its media budget over the next 12 months. Sonic Corp., with some 3,400 fast-food restaurants and known ... Read the whole story

  • World Series Doesn't Score With Viewers

    CBS had another winning Thursday--all against the World Series and its perennial Thursday competitor ABC. Fox, however, witnessed lower numbers for the World Series ... Read the whole story