Friday, February 20, 2009
  • Making Waves: Will 'Malibu' Give Spot Runner A Network Beach Front

    Spot Runner, the company that harnessed the Internet to let small advertisers create commercials and plan and buy TV advertising time with the same … Read the whole story

  • Bill Cella Rewinds TV Career, Takes A Seat On TiVo

    TiVo, which has tried recently to persuade Madison Avenue it hopes to work with agencies rather than merely market a technology that could render … Read the whole story

  • ESPN Shines On Sun Belt Games Through 2012

    In its accumulating mass of sports rights deals that stretch across platforms and networks, ESPN has extended its arrangement with the Sun Belt Conference … Read the whole story

  • Scripps Dips: Ad Revenue Plummets, Especially For Papers

    Like a broken record, E.W. Scripps is another TV company that has witnessed deep declines in advertising for its local stations during the fourth … Read the whole story

  • Mag Bag: Two More MPA Members Exit

    Two more publishers are leaving the Magazine Publishers of America, with the departures of American Media--the publisher of Shape, Men's Fitness, Muscle & Fitness … Read the whole story

  • 'Lost' Shows Growth, 'Idol' Still Reigns

    ABC's "Lost" showed ratings improvement this week--but "American Idol" still pulled down the big numbers of the night, giving Fox a Wednesday win. Read the whole story