MediaDailyNews
Monday, April 13, 2009
  • Adcentricity Adds Mobile 'Clickthroughs,' CPA Applications To Out-of-Home Campaigns
    by Joe Mandese

    In a move that will accelerate the integration of one form of digital out-of-home media with another, Adcentricity this morning unveiled a system that … Read the whole story

  • NYTCO To 'Boston Globe': Cut Or Die
    by Erik Sass

    After making headlines with a threat to shut down The Boston Globe unless various unions agree to concessions, the New York Times Co. revealed … Read the whole story

  • Cover Me: ASME Slams 'EW, 'ESPN'
    by Erik Sass

    With more magazines integrating advertising into their covers, last week the American Society of Magazine Editors finally felt compelled to voice its disapproval, ASME … Read the whole story

  • NFL Network Remains On Dish, Lawsuit Settled
    by Wayne Friedman

    NFL Network has solved some of its legal distribution problems -- agreeing to an out-of-court settlement with Dish Network that keeps the NFL on … Read the whole story

  • 'Parks,' 'Southland' Raise NBC's Thursday Profile
    by Wayne Friedman

    Three new network shows competed on a high-profile second Thursday night in April; two resulted in an overall improvement by NBC. Read the whole story

  • Mobile Broadband Slows After Big Gains
    by Mark Walsh

    Mobile broadband subscriber growth slowed dramatically in the fourth quarter of 2008 as consumers cut back on discretionary spending, according to new data from … Read the whole story

  • CBS' March Madness Scores Slam Dunk Online
    by Wayne Friedman

    CBS continues to see big results from its NCAA March Madness online efforts. Total unique visitors climbed nearly 60% to 7.52 million for the … Read the whole story