Schematic, the interactive advertising and media design unit of WPP Group, Thursday launched Schematic Touch, a new division focusing on digital out-of-home media. As … Read the whole story
DirecTV is launching a Manhattan Project. The satellite operator is kicking off a test allowing some New Yorkers who aren't subscribers to have broadband … Read the whole story
NBC will stream all of its 17 "Sunday Night Football" games live on the Web this year, after launching the program last season. The … Read the whole story
Mediaedge:cia, MediaCom, and Mindshare -- all properties of Group M -- are merging their print-buying operations into a single entity, according to the Ad … Read the whole story
A two-hour Fox special, "Octomom: The Incredible Unseen Footage," on Wednesday night -- about mega-breeder Nadya Suleman -- only earned a Nielsen preliminary 1.6 … Read the whole story