MediaDailyNews
Friday, September 18, 2009
  • TV Ad Bureau Taps MPG's Lanzano As New President, Succeeds Rohrs

    Following a six-month search, the Television Bureau of Advertising is poised to announce that Steve Lanzano, COO of Havas' MPG North America unit, has … Read the whole story

  • The iEvolution of a Text-Free Technosaur

    I am a changed man! I bought an iPhone. What a radical change! Now I could see what all the hype was about, to … Read the whole story

  • AT&T, Verizon Tout Telco TV Growth

    AT&T has said it expects availability of its telco TV offering to reach 30 million homes over the next several years. CEO Randall Stephenson … Read the whole story

  • NBC, Sprint: 'Heroes' Pitched Cross-Platform

    NBC Universal and Sprint are renewing their marketing deal with new digital online elements for the fourth season of the network's drama "Heroes." Read the whole story

  • Marketers: Design Better Mobile Sites

    The number of consumers using their mobile devices to access the Internet is growing, but many mobile sites are not particularly mobile-friendly. Read the whole story

  • Smooth Failing: Newspapers To Sink Through 2010

    The decline in newspaper ad revenues will continue for at least another year, according to Fitch Ratings, which issued the gloomy prediction in its … Read the whole story

  • 'Leno' Up Day 3, CW Doesn't Feel 'Beautiful'

    Day three of NBC's "The Jay Leno Show" continued with strong ratings -- actually improving a bit. But TV program researchers don't believe those … Read the whole story

  • Mag Bag: Wal-Mart Shrinks Magazine Racks

    Wal-Mart is poised to begin reducing the amount of aisle space devoted to magazine sales displays. Coming close on the heels of Wal-Mart's decision … Read the whole story