MediaDailyNews
Tuesday, December 29, 2009
  • Going For Broke: Big Newspapers Enter 2010 In Bankruptcy

    2009 took a toll among traditional media companies, with a record number of bankruptcies among newspaper publishers. Some are set to continue into 2010, … Read the whole story

  • 'Tyra Banks Show' Calls It Quits

    "Tyra Banks" departure makes three 2009 announcements of established daytime talk programs leaving broadcast TV stations. Banks will switch her focus to big-screen movies. Read the whole story

  • Cinema Advertising Breaks Even '09, Positive Outlook for '10

    Cinema advertising will break even, according to several recent forecasts. Industry oracles also see a return to long-term growth in 2010, pointing to the … Read the whole story

  • Insurance Cos. Court Sports Sponsorships

    Whether the spots score or not, insurance marketers continue to believe advertising in sports events is a ripe playing field -- notably in college … Read the whole story

  • TLC: Culinary 'Takedown' Showcases Tailgate Cuisine

    Tailgate parties are the college sports fans' answer to the traditional cocktail hour. Which are the best ones nationwide? TLC asked the self-proclaimed "commissioner … Read the whole story

  • NFL Football Wins Holiday Weekend

    This Sunday holiday weekend was an easy victory for network prime time: NFL football wins the day -- and night, scoring a Nielsen prelim … Read the whole story

  • Hey, Abbott! Who's On First! Mindshare

    Pharma giant Abbott Laboratories is giving WPP's Mindshare unit a nice year-end bonus: More than $200 million-plus in media planning and buying billings. Read the whole story