by Wayne Friedman
With broadcast ratings erosion around 8%, cable network ratings erosion down 3% for some of the bigger networks and the TV advertising upfront demand … Read the whole story
by Wayne Friedman
On the eve of TV's upfront advertising market, a new survey expects possible double-digit percentage gains in program prices for broadcast and cable networks … Read the whole story
by David Goetzl
In upfront presentations this week, networks touting ratings face a tough PR job. In C3 ratings -- the ones advertisers care most about -- … Read the whole story
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by Wayne Friedman, David Goetzl
Without a single scripted show up in the ratings this year, NBC plans to launch seven new shows this fall, highlighted by dramas from … Read the whole story
by David Goetzl
After a network-wide deal with Procter & Gamble, the coming Oprah Winfrey Network has followed with an agreement attached to a single OWN show. … Read the whole story
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by Joe Mandese
R/GA won four awards, including Best In Show, during the 2010 Digital Out-of-Home Media Awards . The awards, which were held May 13th, following … Read the whole story
by Erik Sass
Newspapers First, one of the leading national advertising sales rep firms, is going out of business June 4. The demise of Newspapers First is … Read the whole story
by David Goetzl
A stock price may jump when a new CEO joins the company, but what about an MVP? On Friday, a Wall Street analyst speculated … Read the whole story
by Erik Sass
Jelli, which operates a social music and crowd-sourced broadcast radio programming service, has raised an additional $7 million. This round of funding, led by … Read the whole story