MediaDailyNews
Monday, December 13, 2010
  • ANA Blasts Network Pillar Practice As Ad Invasion

    Big TV advertisers have called on television networks to stop their practice of superimposing logos and promos around the borders of the television screen ... Read the whole story

  • TNT Ends 'The Closer' After 7 Seasons

    "The Closer," a series frequently cited as an example of cable TV's original programming success, will conclude a seven-year run next year. TNT said ... Read the whole story

  • Bonnier Launches Roadtrip For iPad

    Bonnier Corp. has unveiled an original iPad-only magazine targeting automobile travel enthusiasts. Roadtrip -- which Bonnier claims is the first major magazine to launch ... Read the whole story

  • Comedy Central: New Logo, New Legal Appeal

    Comedy Central has a new logo -- which may seem tangentially to put YouTube on notice. There's a small "c" which is encircled by ... Read the whole story

  • News Corp. Wants 'The Daily' Safe from Trademark Claims

    The new digital-only newspaper from Rupert Murdoch's News Corp. has a familiar name -- "The Daily" -- which could raise some legal issues if ... Read the whole story

  • The Sexual Divide: Americans Split In Reaction To Racy Ads

    Is there too much sex in advertising? That's somewhat true for a majority of Americans. But another 40% find themselves shrugging their shoulders at ... Read the whole story

  • Kraft Spreads 'Joy' With eBook

    Kraft is launching an eBook to back its Philadelphia cream cheese, another initiative that would have consumers paying for digital marketing material. The eBook, ... Read the whole story