January 25, 2023
Thursday, December 15, 2011
Two hundred and thirty-nine new magazines launched in 2011, up 24% from 193 new launches in 2010, while the number of magazines closed decreased … Read the whole story
- COMMENTARY
The argument that ITV has missed its opportunity because of the Internet's potential to deliver interactive ads to hundreds of millions is dramatically off … Read the whole story
Tragedy struck the Madison Avenue advertising community Wednesday, when an elevator malfunctioned at the headquarters of WPP's Y&R, killing one of its employees. Read the whole story
NFL football will continue to be big business for the major TV broadcast networks for at least another decade -- with each paying big … Read the whole story
Midsize news channel Current TV has made two senior-level marketing appointments. Former NBC News executive Bill Hartnett is now executive vice president of marketing. … Read the whole story
The Mobile Marketing Association on Wednesday rolled out an updated set of mobile ad guidelines that aim to streamline mobile ad-buying by creating six … Read the whole story
In a sign of how online video viewing is gaining a certain parity with linear TV, listings service TitanTV.com is linking with a service … Read the whole story
Entering the second phase of its so-called "3.0" initiative to transform the modern media services agency model via technology and innovative information management, Interpublic's … Read the whole story
