In what is likely the most significant change in the methods Nielsen uses to measure TV -- and potentially all forms of video content … Read the whole story
Havas shareholders approved a resolution at the company's annual meeting Thursday authorizing the Paris-based ad company to buy back as many as 51.7 million … Read the whole story
Dish Network has created another new feature that won't be making too many friends among TV advertisers. The new feature, called the "Auto Hop," … Read the whole story
The privately held media company that owns the "San Diego Union-Tribune" is in negotiations to buy "The Orange County Register" along with 24 community … Read the whole story
Using Yahoo's IntoNow system, ABC will allow viewers to enter a sweepstakes while watching freshman drama "Revenge" live. An IntoNow app allows users to … Read the whole story
DirecTV's Audience Network, which partnered with NBC to air "Friday Night Lights" and carries the "Dan Patrick Show," has commissioned its first original scripted … Read the whole story
Interest in owning a tablet PC has increased among people with household incomes over $100,000, even as overall tablet ownership rates have also increased, … Read the whole story
Given the speed of change in the digital world, along with general dissatisfaction by most marketers with their agency lineups, Forrester Research has issued … Read the whole story
AMC Networks posted soaring advertising sales growth in its first-quarter results. The group of networks -- which includes AMC, WE tv, IFC and Sundance … Read the whole story
Since I launched my own business more than 25 years ago, one of the many joys has been not having to keep a resume … Read the whole story