MediaDailyNews
Friday, December 14, 2012
  • Horizon Taps Marson As VP, Resource Development For Where Group

    New York independent media shop Horizon Media has hired marketing and agency veteran John Marson as vice president, director of resource development for its … Read the whole story

  • Bad Review: Search Consultants Slam Agencies For Lack Of Differentiation

    Almost all agencies obsessively promote how different they are from other shops in efforts to retain clients and win new business. But a new … Read the whole story

  • AMC's 'Dead' Trumps Rivals

    Top-rated cable shows had a major shakeup this year, with AMC"s "The Walking Dead" easily posting the best results over usual winners from TNT … Read the whole story

  • Mag Bag: Magazine Launches Outpace Closures In 2012

    There were 227 new magazines launched in 2012, according to Mediafinder.com, an online database of magazines owned by Oxbridge Communications. Launches significantly outpaced closures, … Read the whole story

  • MSG Upbeat On Fuse, Knicks

    The New York Knicks are off to a fast start, but the Madison Square Garden Co. believes Fuse, its music-oriented network, could be a … Read the whole story

  • Viacom Sees Ad, Content Growth In Established Cable Nets

    According to Viacom CEO Philippe Dauman, older-skewing Viacom networks, such as TV Land, Nick at Nite and CMT, have some runway with more programming … Read the whole story

  • Fox Leads Cable News, CNN Dips

    For 2012, Fox News Channel continued its commanding lead among all cable news networks in terms of total viewer and key advertiser-desired viewers. Both … Read the whole story

  • Keyless And Clueless

    The other day, my wife and I were talking about her trip with my daughter for a college visit. As I am wont to … Read the whole story