MediaDailyNews
Monday, January 7, 2013
  • Former Posterscope Exec Todd Hansen Receives Light Sentence

    Former Posterscope USA president Todd Hansen was sentenced to four months in prison by a New York Court judge Thursday for his role in … Read the whole story

  • Mondelez Taps MediaVest For Global Media

    Snack food giant Mondelez International, recently spun off from Kraft Foods, consolidated U.S. media buying and planning with Publicis Groupe's MediaVest. Read the whole story

  • ConnecTV, Station Groups Promote Cross-Platform Ad Network

    ConnecTV, one of the companies looking to facilitate second-screen opportunities, has an arrangement allowing station groups to sell what amounts to interactive advertising in … Read the whole story

  • Stronger NBC Hopes For More High-Rated Shows - And Luck

    Pasadena, Calif. -- Hard to argue with NBC's success this past fall -- but now the hard work begins, as its big NFL "Sunday … Read the whole story

  • FCC Approves Liberty Takeover of SiriusXM

    Liberty Media came closer to its goal of taking control of satellite radio broadcaster SiriusXM this week, with the Federal Communications Commission's decision to … Read the whole story

  • Ace: Tablets, Refrigerator Spots Top 2012 Ads

    Samsung offered up three of the top 10 most effective ads of 2012, according to one metric. An ad for a new larger refrigerator … Read the whole story

  • Analyst Downgrades Facebook, Yahoo, Cites 'Newer' Normal

    In a wide-ranging revision of advertising and media-related stock ratings, influential Wall Street analyst Brian Wieser has downgraded two of the digital industry's flagships … Read the whole story

  • Messaging The Shooter

    The media are awash in gratuitous violence -- just as they were in the 1930s, 1940s, 1950s and 1960s. Countless dime novels, broadcasts, comic … Read the whole story