The ad industry was abuzz Wednesday after UK columnist Stuart Smith wrote a piece reporting that Starcom MediaVest Group CEO Laura Desmond has been … Read the whole story
The broadcast upfront market is starting to churn with Fox writing some business, continuing its pattern of moving the week after Memorial Day. Barclays … Read the whole story
Looking to push the focus to the "primary" screen, Dish Network has started a social media app connected to its Hopper DVR unit. The … Read the whole story
Discovery Communications estimates some strong advertising revenue results for the upcoming U.S. upfront market -- but perhaps better gains worldwide. Worldwide, Discovery advertising growth … Read the whole story
Three times may or may not be a charm for "Newsweek," which could change hands again for the third time in as many years. … Read the whole story
Local TV, radio and newspaper Web site ad network operator WorldNow has signed an exclusive three-year agreement with Shareablee to provide "social analytics" to … Read the whole story
Hearst has joined a $60 million venture-capital round backing Roku, the company that facilitates online streaming to TV screens. The media company with magazines … Read the whole story
U.S. media companies are muscling up with original content to reach the rapidly growing Hispanic audience, including new offerings in key verticals like news, … Read the whole story
Millward Brown, the WPP-owned ad copy tester and brand and media research company, has named Travyn Rhall as global CEO, effective in July. Rhall … Read the whole story